We’re celebrating the hard work of the amazing L&A community in honor of Small Business Saturday! We’re honored to have so many small business owners using the L&A presets and educational resources to create incredible photos for their businesses with nothing but a PHONE...

The applications blew us away, but we selected 15 Inspiring and passionate SMALL BUSINESS OWNERS who use their platform in business to love and inspire others. It wasn’t about the number of followers or the amount of experience... it was about the heart we could tell these inspiring people have for the work that they do and the people they serve! 

So join us in celebrating the Top 15 Most Inspiring Small Business Owners of 2020!
We hope you’ll feel inspired to chase your own dreams as you read these!  

yes please!

We totally understand how much work it takes to build a business + earn a living online and that most people don’t have a fancy camera to help with that… so we’re here to walk you through it step by step!

Meg Young started Cailíní Coastal for customers like herself, those who wanted to create a beautiful home without having to invest in a house full of expensive furniture. That’s where home accents come in, the finishing touches that make a room feel complete and turn a house into a home. We are continually inspired by Meg because this year she launched her shop in the middle of the first wave of the pandemic and donated 100% of revenue to charity the first six months she was open... and she did it by taking all of her own photos with her PHONE! After you see her photos you’ll be amazed to hear that she is NOT a photographer… and the decor she curates is classic and chic! If you’re inspired by the ocean or being on the water, this shop is for you! 

2.

Modern artisan-made hammock chairs and hammocks using traditional craftsmanship. One-of-a-kind pieces and Boho style designs to elevate the beauty of your home and provide relaxation. 100% Cotton and ethically handmade in El Salvador. It was founded by Ana with the idea of celebrating Salvadorian heritage and sharing artisan made hammocks with the global market! They collaborate closely with our artisan partners in El Salvador and together they combine modern & traditional technique’s to create beautiful quality hammocks. We are also inspired by their beautiful mission to create awareness of the importance of keeping the Mayan hammock ancestry alive. Their heart and care for their craft shines in the beauty of their products!

3.

Victoria is located in the UK and creates the most beautiful cakes and desserts! She spends her days teaching others how to bake and run their own businesses like hers! Her style is whimsical and chic… all of her creations deserve to be in a magazine! And it’s clear that she is an incredible teacher as she features her students’ work which is also incredible! If you love sweets and pretty things, you’re going to love following Victoria! 

4.

Courtney is a small business owner who’s motto is “change your pillows, transform your space”! She shares that her purpose is to add beauty to your life and home through pillows and by taking inspiration from nature + using recycled products for her packaging and brand! Our favorite part is her story because she had a dream and went for it before she ever even knew how to sew a pillow! “I went to the store, bought $100 worth of fabric, and then asked my angel sister-in-law if she could teach me how to sew a pillow!” We are so inspired by her vision and willingness to go for it before she really knew what she was doing! That’s entrepreneurship in a nutshell!

5.

Flower Wild is a small business focused on helping women feel beautiful no matter what stage of life they’re in. Specializing in affordable bohemian styles that give off an effortless vibe, they want everyone that wanders - whether to the grocery store or a fun weekend trip - to wander in style. We are so inspired by the pieces in the Flower Wild Shop and by the consistency of their photos and brand! We’re also inspired by their customer service and love for their customers! 

6.

Launched in 2017, MISSIO is a hair product company that exists to use beauty to restore hope and fight human trafficking. The experiences of stylist Lorin Van Zandt using beauty to help women emerging from human trafficking, alongside her husband Kyle’s desire to fight this injustice, led them to create hair product with purpose. They have created stylist-designed and salon-tested hair products that serve as a vehicle to educate salons in victim identification, mobilize stylists in beauty initiatives, and give to non-profit partners. This double-bottom-line approach is an innovative and effective way to involve YOU- the customer who wants their purchases to matter while unlocking the potential of the cosmetic industry to directly fight human trafficking. We’re incredibly inspired by their mission and dedication to their purpose in all that they do! 

7.

Courtney is an incredible designer (and wife + mama!) who helps people love their home by assisting them throughout the design and build process! She then styles their home so it reflects them and the way they want to live. We love her clean and modern farmhouse style and how she works to make her clients homes feel so inviting! This year has proven how important it is to love the space you live in by making it beautiful and YOU! And Courtney does an incredible job of helping people find that! 

8.

Michelle is a small business attorney that works with creatives daily and have created contract templates to make sure they are protected and secure in their business. The contract templates she’s created are in plain english and easy to understand! She works with a lot of creatives so visuals are also extremely important to her and she’s been able to use our course and presets for that! We are so inspired by Michelle and how she blends professionalism with beauty! Something that many creatives struggle with… she helps make it simple! 

9.

Sallie Tomato offers easy-to-follow patterns that are fun to make! With their supplies, your project will look hand-crafted rather than homemade… Their patterns range from beginner to advanced, so there’s something for everyone! They also offer online classes so you can learn how to make a bag step-by-step from the comfort of your home at your own pace. Founded by Jessica (her middle name is Sallie!) to help fund her college tuition, Sallie Tomato now has a team of twelve hard working individuals dedicated to helping you create your own bag! We’re so inspired by her devotion to perfecting her craft as well as the way she knows her niche and who she serves so well! 

10.

Run by a husband and wife team (Henry and Mimi) along with their best friends! They started JuiceMi to help their customers change their life through healthy living. Their mission is to help every JuiceMi customer feel like a million bucks by providing them with the gold standard of hand-crafted, highly nutritious drinks and food that simply taste amazing! We are so inspired by their story and how they started with a small kitchen in Long Beach (not open to the public) to make organic juices and delivery juice cleanses to people in the Orange County community. After learning that only 8% of American get their veggie serving, they felt like there was a huge need to provide their juicing service. They spent 3 years perfecting their juicing process and we are inspired by their dedication to their craft! We know you’ll be super inspired by their fun, laidback space and style too! 

2.

Modern artisan-made hammock chairs and hammocks using traditional craftsmanship. One-of-a-kind pieces and Boho style designs to elevate the beauty of your home and provide relaxation. 100% Cotton and ethically handmade in El Salvador. It was founded by Ana with the idea of celebrating Salvadorian heritage and sharing artisan made hammocks with the global market! They collaborate closely with our artisan partners in El Salvador and together they combine modern & traditional technique’s to create beautiful quality hammocks. We are also inspired by their beautiful mission to create awareness of the importance of keeping the Mayan hammock ancestry alive. Their heart and care for their craft shines in the beauty of their products!

3.

Victoria is located in the UK and creates the most beautiful cakes and desserts! She spends her days teaching others how to bake and run their own businesses like hers! Her style is whimsical and chic… all of her creations deserve to be in a magazine! And it’s clear that she is an incredible teacher as she features her students’ work which is also incredible! If you love sweets and pretty things, you’re going to love following Victoria! 

4.

Courtney is a small business owner who’s motto is “change your pillows, transform your space”! She shares that her purpose is to add beauty to your life and home through pillows and by taking inspiration from nature + using recycled products for her packaging and brand! Our favorite part is her story because she had a dream and went for it before she ever even knew how to sew a pillow! “I went to the store, bought $100 worth of fabric, and then asked my angel sister-in-law if she could teach me how to sew a pillow!” We are so inspired by her vision and willingness to go for it before she really knew what she was doing! That’s entrepreneurship in a nutshell!

5.

Flower Wild is a small business focused on helping women feel beautiful no matter what stage of life they’re in. Specializing in affordable bohemian styles that give off an effortless vibe, they want everyone that wanders - whether to the grocery store or a fun weekend trip - to wander in style. We are so inspired by the pieces in the Flower Wild Shop and by the consistency of their photos and brand! We’re also inspired by their customer service and love for their customers! 

6.

Launched in 2017, MISSIO is a hair product company that exists to use beauty to restore hope and fight human trafficking. The experiences of stylist Lorin Van Zandt using beauty to help women emerging from human trafficking, alongside her husband Kyle’s desire to fight this injustice, led them to create hair product with purpose. They have created stylist-designed and salon-tested hair products that serve as a vehicle to educate salons in victim identification, mobilize stylists in beauty initiatives, and give to non-profit partners. This double-bottom-line approach is an innovative and effective way to involve YOU the customer who wants their purchases to matter while unlocking the potential of the cosmetic industry to directly fight human trafficking. We’re incredibly inspired by their mission and dedication to their purpose in all that they do! 

7.

Courtney is an incredible designer (and wife + mama!) who helps people love their home by assisting them throughout the design and build process! She then styles their home so it reflects them and the way they want to live. We love her clean and modern farmhouse style and how she works to make her clients homes feel so inviting! This year has proven how important it is to love the space you live in by making it beautiful and YOU! And Courtney does an incredible job of helping people find that! 

8.

Michelle is a small business attorney that works with creatives daily and has created contract templates to make sure they are protected and secure in their business. The contract templates she’s created are in plain english and easy to understand! She works with a lot of creatives so visuals are also extremely important to her and she’s been able to use our course and presets for that! We are so inspired by Michelle and how she blends professionalism with beauty! Something that many creatives struggle with… she helps make it simple! 

9.

Sallie Tomato offers easy-to-follow patterns that are fun to make! With their supplies, your project will look hand-crafted rather than homemade… Their patterns range from beginner to advanced, so there’s something for everyone! They also offer online classes so you can learn how to make a bag step-by-step from the comfort of your home at your own pace. Founded by Jessica (her middle name is Sallie!) to help fund her college tuition, Sallie Tomato now has a team of twelve hard working individuals dedicated to helping you create your own bag! We’re so inspired by her devotion to perfecting her craft as well as the way she knows her niche and who she serves so well! 

10.

Run by a husband and wife team (Henry and Mimi) along with their best friends! They started JuiceMi to help their customers change their life through healthy living. Their mission is to help every JuiceMi customer feel like a million bucks by providing them with the gold standard of hand-crafted, highly nutritious drinks and food that simply taste amazing! We are so inspired by their story and how they started with a small kitchen in Long Beach (not open to the public) to make organic juices and delivery juice cleanses to people in the Orange County community. After learning that only 8% of American get their veggie serving, they felt like there was a huge need to provide their juicing service. They spent 3 years perfecting their juicing process and we are inspired by their dedication to their craft! We know you’ll be super inspired by their fun, laidback space and style too! 

1.

WANT HELP LEARNING TO CREATE AMAZING PHOTOS WITH NOTHING BUT YOUR PHONE FOR YOUR OWN BUSINESS OR PERSONAL BRAND? 

Cailíní Coastal - Coastal Home Decor

Limbo Imports - Ethically Made Hammocks

Victoria's Kitchen Cake School

Acorn Pillows - Handmade Pillows

Flower Wild - Clothing Boutique

Missio Hair - Hair Products with Purpose

Courtney Perkins - Interior Designer

The Trademark Attorney

Sallie Tomato - Sewing Patterns

JuiceMi - Juice Bar

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

Get Inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

Save 30% OFF for a limited time with code: SMALLBIZ

Happy Small Business Saturday! Thank you so much for cheering others on and celebrating with us! We are better together!

Save 30% now with code: SMALLBIZ

11.

Candles of Light is a botanical scent atelier & home goods curator based in tropical Singapore. Their scents are created, blended & crafted by hand from their studio there! They harness botanical scents from nature, such as spices, herbs, essential oils and natural aromatics from the region and beyond… we are so inspired by the quality and creativity of their beautiful handcrafted goods and know you will be too!

12.

Kate creates gorgeous custom paintings and fine art prints of your pets - a stylish way to incorporate your dearest pets into your everyday! Kate is a fine artist, wife, and mama to twin littles and a very sassy French Bulldog. Her work is a blend of whimsy and playful honesty… her custom paintings and lifestyle goods are the ultimate gifts for showers, weddings, housewarming parties, new babies, new jobs, and honoring loved ones. We’re inspired by how she infuses so much personality into her work and brand! And by how she takes incredible photos of her work using only her phone in her studio space! 

13.

This seasonal subscription box company delivers everything you need to create a unique and memorable holiday celebration to your doorstep! It was founded by three full time working mamas in San Francisco. We love (and share!) their belief in creating magical moments for little ones and that every little thing is worth celebrating! They make creating beautiful celebrations and memorable holidays easy and fun (without the mom guilt)!

14.

Meridian is a brand that partners with artisans in over 20 countries to create home decor that tells a story. Their collection is rooted in neutral hues and natural textures. Founder, Ashley Viola, dreamt of building a lifestyle brand that celebrates the cultural diversity of artisan craftsmanship across the globe. We are most inspired by the principles she set to guide her business. Through the products they sell, their goal is to preserve tradition, provide fair wages, make an impact, celebrate diversity, empower artisans, and connect communities across the globe! It’s so important to know what your purpose is as a small business and we are so inspired by Meridian!

15.

Delie’s love for art began when she purchased her first home and I wanted it to tell the unique story of her family. She and her husband began to collect local, original art, and were so impressed with the talent of the artists that she knew she wanted to be a part of the art world! With the mentorship of several artist friends, her journey began… We’re so inspired by how she bravely sought out others to help her on her own journey to becoming an artist! Her work is primarily abstract landscapes and expressionistic florals. It consists of many layers made with various combinations of acrylic, oil, wax, gold leaf, collage elements, and shiny resin finishes. Her goal is to create artwork that is calming and peaceful and we know you are going to love her too!

Candles of Light - Candles and Homegoods

Paw Prints Princess - Custom Pet Prints

Mod + Whimsy - Curated Seasonal Box Subscription

Shop Meridian - Artisan Home Decor

Delie Putnam Fine Art - Abstract Art

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

11.

Candles of Light is a botanical scent atelier & home goods curator based in tropical Singapore. Their scents are created, blended & crafted by hand from their studio there! They harness botanical scents from nature, such as spices, herbs, essential oils and natural aromatics from the region and beyond… we are so inspired by the quality and creativity of their beautiful handcrafted goods and know you will be too!

12.

Kate creates gorgeous custom paintings and fine art prints of your pets - a stylish way to incorporate your dearest pets into your everyday! Kate is a fine artist, wife, and mama to twin littles and a very sassy French Bulldog. Her work is a blend of whimsy and playful honesty… her custom paintings and lifestyle goods are the ultimate gifts for showers, weddings, housewarming parties, new babies, new jobs, and honoring loved ones. We’re inspired by how she infuses so much personality into her work and brand! And by how she takes incredible photos of her work using only her phone in her studio space! 

13.

This seasonal subscription box company delivers everything you need to create a unique and memorable holiday celebration to your doorstep! It was founded by three full time working mamas in San Francisco. We love (and share!) their belief in creating magical moments for little ones and that every little thing is worth celebrating! They make creating beautiful celebrations and memorable holidays easy and fun (without the mom guilt)!

14.

Meridian is a brand that partners with artisans in over 20 countries to create home decor that tells a story. Their collection is rooted in neutral hues and natural textures. Founder, Ashley Viola, dreamt of building a lifestyle brand that celebrates the cultural diversity of artisan craftsmanship across the globe. We are most inspired by the principles she set to guide her business. Through the products they sell, their goal is to preserve tradition, provide fair wages, make an impact, celebrate diversity, empower artisans, and connect communities across the globe! It’s so important to know what your purpose is as a small business and we are so inspired by Meridian!

15.

Delie’s love for art began when she purchased her first home and I wanted it to tell the unique story of her family. She and her husband began to collect local, original art, and were so impressed with the talent of the artists that she knew she wanted to be a part of the art world! With the mentorship of several artist friends, her journey began… We’re so inspired by how she bravely sought out others to help her on her own journey to becoming an artist! Her work is primarily abstract landscapes and expressionistic florals. It consists of many layers made with various combinations of acrylic, oil, wax, gold leaf, collage elements, and shiny resin finishes. Her goal is to create artwork that is calming and peaceful and we know you are going to love her too!

Missio Hair - Hair Products with Purpose

Courtney Perkins Design - Interior Designer


The Trademark Attorney - Trademark & Business Lawyer


Sallie Tomato - Sewing Patterns

JuiceMi - Juice Bar

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

get inspired & follow along on instagram!

1.

Candles of Light - Candles & Homegoods

Paw Prints Princess - Custom Pet Prints

Mod + Whimsy - Box Subscription

Shop Meridian - Artisan Home Decor

Delie Putnam Fine Art - Abstract Art

"I launched this business by myself from my garage during Covid. I had to rely on myself (an unskilled photographer) to take all the photos for my website & social media. I was concerned...very! I discovered Light & Airy early on and it was a GAME CHANGER. People were shocked when they found out I didn’t have a professional photographer. Six months in we’ve had nearly 1,500 orders ... & our photos drive much of our sales!" - Cailíní Coastal

"I have hired several photographers and it's been hard to express to them what I'm looking for... Hammocks are tricky to photograph and I know I had to take this into my own hands. I have very little time and need a quick and easy way to photograph our collections." - Limbo Imports

"As our business is so visual, Instagram is the perfect platform, and my account has certainly increased since using L&A to brighten and lighten my shots. I recommend you to all of my students too." - Victoria's Kitchen

"L&A has been my GO-TO for all my business pictures on my Gram and website. I only use my phone and your presets for my products and I can’t say enough good about it. Saves me so much time and looks so professional. THANK YOU!" - Acorn Pillows

"When I started using the light & airy presets, my brand finally started to feel more cohesive and put together. My social feeds seemed sunnier and more appealing and I know my business grew in this season, in part, because of this small yet impactful change." - Flower Wild

"Your presets have helped us literally add the  light and airy feel to our photos that we have always dreamed of! Our hair products are used to represent BEAUTY and help fight human trafficking - one topic that we believe can be taught through a lense of HOPE instead of darkness so we have used YOUR presets to help us promote that message to the world!" - Missio Hair

"I help people love their home. Using your mobile presets has been incredibly beneficial to create a consistent look for my images. It takes them to the next level for that clean, "wow" factor!" Courtney Perkins

"Because I work with creatives, visuals are super important. I've been able to take beautiful photos, including my holiday photos using your course and presets." - The Trademark Attorney

"The L&A presets have made it quick and easy for me to share inspiring photos and tutorials on my Instagram and blog! I feel like my brand is a lot more uniform and beautiful to look at with these presets. They've been a HUGE time-saver!" - Sally Tomato

"Your presets have helped me with putting my vision to reality! I want everything to look beautiful and your preset match exactly the light & airy essence that I love bringing to the world! Its a way that I can share my light <3. Thank you!!" - JuiceMi

"The presets have  really helped us to create a consistent look and feel for our socials :) What a timesaver!" - Candles of Light

"I have a bright yellow studio, which I love in person, but it's a bit too warm for my branding! Your presets make product photography and headshots a breeze." - Paw Prints Princess

"We all have full-time careers in addition to our 6 kids so that doesn’t leave a lot of time or energy left for business training. We’ve had to lean on tools, such as your presets to fill in the gaps. We knew we wanted a cohesive IG feed, but didn’t know how to accomplish it on our own. Enter L&A presets. We all purchased and downloaded the preset package and it has been a lifesaver for our diy photography!" - Mod & Whimsy

"Your presets transformed my ability to snap photos on the go! I especially love using these presets when I travel because I can edit straight from my phone and post the same day. I love the bright look to the presets and it's really helped focus the look of our grid." - Shop Meridian

"Your presets have helped me create a cohesive and beautiful instagram feed! My brand is very important to me. And as an artist, my Instagram must be visually excellent. Thank you for helping me achieve that." - Delie Putnam

we are So grateful for these amazing small business owners in the L&A Family and how they are using the presets to transform their businesses!