A STEP BY STEP ROADMAP TO
QUICKLY & CONFIDENTLY
edit dreamy, light-filled images from beginning to end.
A STEP BY STEP ROADMAP TO QUICKLY & CONFIDENTLY
edit dreamy, light-filled images from beginning to end.
HERE's THE THING...
• you're spending hours editing images in lightroom, second guessing if the colors look right and if your images look light & airy or just overexposed... then you wonder if you’re even saving the files at the correct size!
1.
• it takes you forever to sort through images… you know there has to be a faster way, but you’re not sure how to speed up your workflow…
2.
• you're struggling with consistency... even if you nail the look in one session, you feel like you have to start from scratch to get your next session to look as good!
3.
• you doubt those dreamy, creamy skintones and light & airy colors are within your reach because you just don't know how to achieve them
4.
3.
2.
1.
YOU NEED SO MUCH MORE than just great presets to
create beautiful images (although you'll get them, too)!
YOU NEED THE RIGHT TOOLS AND KNOWLEDGE TO
TRANSFORM YOUR EDITING WORKFLOW START TO FINISH!
AFTER YEARS IN LIGHTROOM:
STRUGGLING, SECOND GUESSING, CONTINUALLY TWEAKING,
& getting feedback from thousands of other photographers...
and it's life changing to be able to edit quickly and efficiently.
WE'VE SAVED WEEKS OF OUR LIVES USING
THESE SYSTEMS & THE PRESETS WE CREATED.
WE'VE FINALLY GOT THE MAGIC RECIPE.
YOU NEED SO MUCH MORE than just great presets to create beautiful images (although you'll get them, too)!
YOU NEED THE RIGHT TOOLS AND KNOWLEDGE TO TRANSFORM YOUR EDITING WORKFLOW START TO FINISH!
AFTER YEARS IN LIGHTROOM:
STRUGGLING, SECOND GUESSING, CONTINUALLY TWEAKING,
& getting feedback from thousands of other photographers...
WE'VE FINALLY GOT
THE MAGIC RECIPE.
and it's life changing to be able to edit quickly and efficiently.
WE'VE SAVED WEEKS OF OUR LIVES USING THESE SYSTEMS
& THE PRESETS WE CREATED.
but we also know that purchasing presets can be disappointing! your photos never quite look as good as some of the top selling preset makers promised... we experienced that too and it was super frustrating!
SO WE SET OUT TO CREATE SOMETHING THAT'S so much more THAN JUST PRESETS... THAT WOULD ALSO INCLUDE our entire workflow, tutorials, and exact instructions…
SO WE SET OUT TO CREATE SOMETHING THAT'S more than just presets THAT WOULD ALSO
include tutorials and exact instructions ABOUT HOW TO USE THEM
plus the secret keys
TO MAKING THE PRESET WORK ON
PHOTOS FROM ALL DIFFERENT LIGHTING SITUATIONS.
we'll walk you through our exact process on over 35 different images
from nine unique lighting scenarios.
PERFECTLY CURATED & CONCISE
SO YOU'LL BE AN L&A MASTER
IN NO TIME.
we'll walk you through our exact processes that will help you learn how to
SPEED UP YOUR WORKFLOW, process and save your images properly so they never turn out blurry, and EDIT YOUR PHOTOS LIKE A PRO so you end up with dreamy photos to print or share… for your business or your own personal family memories.
PERFECTLY CURATED & CONCISE SO YOU'LL BE AN EDITING MASTER IN NO TIME.
• you've wasted money in the past trying to make other presets work on your images but found yourself disappointed
5.
• our workflow guide for importing, saving images (including sizing and settings), exporting, and sharing files
1.
• behind the scenes videos of us editing… we’re spilling all our secrets!
2.
• all of our l&a desktop preset packs to save you SO much time and to help you define your style!
3.
• the guide to our favorite lightroom tools to help you master editing quickly and easily!
DON'T KNOW WHERE TO START OR WHY EDITING TAKES YOU SO LONG?
whether you’re a beginner or a seasoned pro… a professional or a mom looking to take better photos of your kids… we’ll help you transform your editing process with our system:
you'll wonder what you ever did without it
SEE THE BEFORE & AFTER MAGIC
raw image vs. l&a preset
(the words our clients always use to describe our work... it's our favorite compliment!)
| LIGHT | AIRY | CREAMY | DREAMY |
• after receiving an overwhelming number of requests, we decided to share the workflow systems we use and the presets that we’ve developed over 8 years (and hundreds of thousands of images edited) available to you so you don’t have to waste time figuring it out on your own!
• we use these systems and the l&a presets for every image we edit in order to create consistent and beautiful light & airy images every time.
• these are our exact systems and presets. we’ve left nothing out!
• because we believe that just slapping a preset on an image can leave you feeling frustrated with less than stellar results, we’ve also created a simple tutorial to show you our exact process for making these presets work on any image, every time!
• our vision is for you to create beautiful light & airy images quickly and easily too... so we’re giving you our tools to learn FAST!
• we've watched hundreds of photographers use these systems and our presets to transform their images and their workflow... we've taken their feedback to make these as easy as possible for anyone to use!
THIS IS WHAT I’VE
BEEN WAITING FOR!
we’re gifting you the secrets to making presets work with just a few clicks!!
our two-part shooting mini course will walk you through how to get beautiful images in camera so that you can edit even faster… even if you’ve never picked up a camera!
A $149 value!
AND AS A HUGE BONUS…
MEET CAROLINE & ANNAMARIE
(you had us at muted greens)
As seen in People, E! News, Huffington Post, and Style Me Pretty as well as on the cover of magazines like Destination I Do and Wine & Country Weddings: Caroline and Annamarie are International Wedding Photographers and best friends who are passionate about teaching others to create light & airy photos so you don't have to make the same mistakes they did in developing your photography style!
Believing that in business, secrets are best shared (so we all can succeed!), Caroline and Annamarie are excited to spill it all. They're passionate about education and helping you produce film inspired images quickly so you can grow your business, raise your prices, and feel confident in your style!
- AS SEEN ON -
What's INCLUDED IN THE EDITING STARTER KIT?
1. l&a caroline preset
2. l&a annamarie preset
3. l&a cloudy day preset
4. l&a harsh lighting preset
5. l&a indoor portrait preset
6. l&a reception/flash preset
7. L&A creamy dark skintones preset
8. l&a creamy fair skintones preset
10. add on presets
15. l&a pdf guide
13. l&a key final steps tutorial - video guide to perfect skintones
16. exclusive l&a facebook group access
add grain | add luminance
you can leave your images clean after applying the foundational presets or use these add on presets to give an image a little more character!
9. l&a macro detail preset
hover over the raw files below to see the before & after magic!
! !
PLUS THESE BONUSES
harsh lighting
indoor portrait
reception/flash
creamy fair skintones
creamy dark skintones
3. l&a cloudy day preset
2. l&a annamarie preset
4. harsh lighting preset
5. indoor portrait preset
6. reception/flash preset
7. creamy dark skintones preset
8. creamy light skintones preset
9. macro details preset
! !
PLUS THESE BONUSES
10. add on presets
13. l&a key final steps tutorial
in these videos, we'll make sure you know exactly how to adjust your image after applying the preset, leaving you with a perfect image every time.
what you'll discover:
• how to nail your exposure
• the secret guide to perfect white balance
• extremes every photographer should avoid
• our method to making the l&a presets work every time!
welcome
key final steps
caroline
annamarie
cloudy day
macro details
15. l&a pdf guide
explaining each preset
in detail and when
you should use them!
16. exclusive l&a facebook group access
17. tutorial videos to help you tweak the presets to your exact preferences!!
we’re not about to leave you hanging...we believe in a community where you can share before and afters and get helpful advice from like-minded peers to help you succeed with the presets even faster!
1. our favorite lightroom tools for common adjustments and easy fixes!
2. how to save a custom preset
(so you can tweak the presets to your taste & make your own!)
3. how to brighten your greens
(if you like your greens to be a little brighter, warmer, or cooler!)
4. how to add more pop
(if you prefer your images to have more contrast & intensity!)
17. tutorial Videos to help you tweak the presets to your exact preferences!!
1. our favorite lightroom tools for common adjustments and easy fixes!
2. How to Save a Custom Preset (so you can tweak the presets to your taste & make your own!)
3. how to brighten your greens (if you like your greens to be a little brighter, warmer, or cooler!)
4. how to add more pop (if you prefer your images to have more contrast & intensity!)
12. l&a welcome and install video guide
A step by step video guide to walk you through uploading the presets to Lightroom.
we'll show you exactly how to install & use the presets for fast and consistent editing!
12. l&a welcome & install video guide
a step by step video guide to walk you through uploading the presets to lightroom.
we'll show you exactly how to install & use the presets for fast and consistent editing!
11. ALL the additional L&A Preset Packs to help you further define your style
(all color preset packs Include five Presets per pack)
11. ALL the additional L&A Preset Packs to help you further define your style (all color preset packs Include five Presets per pack)
If you’ve wasted hours trying to navigate post-processing alone, this is for you! We created this video guide to walk you through the exact system and software we use to quickly sort through and select images, our Lightroom settings + export settings to ensure our clients images are the right size for printing, and our system for delivering images!
14. the post-shoot workflow video guide
AND AS OUR GIFT TO YOU:
5. l&a indoor portrait preset
14. l&a welcome & install video guide
if you’ve wasted hours trying to navigate post-processing alone, this is for you! we created this video guide to walk you through the exact system and software we use to quickly sort through and select images, our lightroom settings + export settings to ensure our clients images are the right size for printing, and our system for delivering images!
What’s Included:
Two-Part Video Mini Course That Teaches:
Camera Settings and Foundations
Finding Good Light
Choosing Portrait Spots
How to Shoot in Different Lighting Scenarios
the two part Shooting Mini Course will walk you through how to get beautiful images in camera so that you can edit even faster… even if you’ve never picked up a camera!
Part One will make the foundations of shooting in manual mode simple: getting a proper exposure, creating sharp images with blurry backgrounds, and the only technical knowledge you need to know!
Part Two will teach you where and how to shoot to take light & airy images. This will walk you through how to find good light for portraits AND how to use the light.
SO HOW MUCH DOES IT COST?!
THE EDITING
STARTER KIT
$297
• The Original L&A Preset Collection
• All five of the other L&A Preset Packs to help you define your style
• The Black & White Preset Pack
• All the teaching & Lightroom Tutorial Videos
• The PDF Guide
• Exclusive Facebook Community
• AND The Shooting Course Videos & Starter Gear PDF Guide
as our gift to you for joining now!!
• The Original L&A Preset Collection
• All five of the other L&A Preset Packs to help
you define your style
• The Black & White Preset Pack
• All the teaching & Lightroom Tutorial Videos
• The PDF Guide
• Exclusive Facebook Community
• AND The Shooting Course Videos & Starter Gear
PDF Guide as our gift to you for joining now!
(you read that right.)
DOWNLOAD NOW!
( )
• you know you could book more weddings or sessions and raise your prices if only you had a super consistent style!
• editing faster and with confidence is something you desire.
• you want an easy and applicable solution to start editing your photos faster and more consistently!
• you want to consistently edit with the same colors and tones!
THE LIGHT & AIRY PRESET COLLECTION
IS PERFECT FOR YOU IF:
i'm so in!
• you love the look of creamy skintones and dreamy light & airy images, but haven’t quite been able to achieve the right look on your own...
• soft, muted greens make your heart sing!
• you want to stop wasting time editing an image in lightroom only to second guess how it looks once you finish...
• you desire to define your style
EDITING
MENTORING SESSION:
how much it would cost for us to
cover this in person
$1,200
$399
“We created The Editing Starter Kit to make it easy for anyone to learn to edit quickly and confidently… even if you’re a beginner! We’re here to walk you through it step by step!”
“We’re spilling all of our biggest editing secrets… and leaving nothing out!! Our goal is for you to be able to edit beautiful images FAST so you can SAVE TIME and CREATE PHOTOS YOUR PROUD OF!”
DON'T JUST TAKE OUR WORD FOR IT...
see what the l&a fam is already saying!
YES.
I WANT...
consistent
dreamy
light & airy images
with creamy skintones
quickly and easily
